Svenska #Massive Entertainment, kända för sin [[Ground Control]]-serie, är på plats i Las Vegas för att demonstrera sin kommande titel #World in Conflict. Både IGN och FiringSquad återger vad de har sätt på mässan, de förstnämnda inleder med följande ord:

Imagine that the Soviet Union didn't fall. We didn't win the Cold War. In fact, in 1989 the Soviets launched a missile and started a war with America. The frontlines are now in your backyard and the fighting is fierce. That's the premise of Massive Entertainment's real-time strategy game due out later this year. With an emphasis on quick action over strategically building a base of operations, Massive is hoping to attract new gamers to the genre by offering instant accessibility.